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Valuing IP and the Humble Twinkie

September 20, 2012 Blogs

Companies often grapple with the question of how to effectively value their investment into perfecting intellectual property rights like trademarks. Justifiably so; the question is often complex and case-specific. Any cost-benefit analysis must take into account the company’s broader business and strategic objectives, likely outcomes of applications, etc. I often […]

The Take Down: IP and Website Removal

July 17, 2012 Blogs

Websites are key to business, whether directly through e-commerce or indirectly through advertising. And, they may be at risk. In the blink of an eye, an ISP or web host (collectively “hosts”) can take down a site based on mere allegations by a third party—including a competitor. You should understand […]

Lessons from the Shark Tank

June 20, 2012 Blogs

I watch little TV and even less reality TV. But, I’ve been unable to avoid ABC’s Shark Tank, maybe because of my line of work. Basically, Shark tank starts with a panel of entrepreneurs and business executives (e.g., Dallas Mavericks owner Mark Cuban) called “sharks.” The sharks then consider offers […]

New Best Patent Practices

May 10, 2012 Blogs

Eight months ago, the largest patent law reform in generations was delivered by the Leahy-Smith America Invents Act (“AIA”). Various aspects are being phased in overtime. Patent practitioners and businesses alike continue to discuss impact and new best practices, such as: (1)Intellectual-property asset management under the new “first-to-file” rule. On […]

Trademark? Junk mail!

February 15, 2012 Blogs

If you have ever applied for federal registration of a trademark, or if you have a registered trademark, you have probably received solicitations in the mail offering trademark services or even asking for the payment of fees related to the trademark. I am frequently contacted by clients trying to figure […]